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Stop the Guilt.
According to the Global Corporate Sustainability Report, 84% of consumers globally prefer responsible products... then why isn't 84% of our marketplace responsible?
In a perfect world, only environmentally and socially conscious products working for a greater good would be available. While this is definitely possible, the global marketplace does not necessarily offer such products for all of our needs, yet. As people’s desires for green living continue to grow and more regulations come along, we need options to support people and the planet. That is, options that are also accessible, affordable, and amazing (had to stick with the a's).
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